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Compete Records Facebook’s Largest Month

Compete.com has come out with their April traffic statistics, and it appears that Facebook has experienced its biggest month yet. With over 135 million unique visitors in the U.S., Facebook grew over 2.5 percent last month domestically and overall visits increased a whopping 15.7 percent, signaling that overall usage among users is increasing as [...]

The Average Facebook Visitor Views 143 Pages A Month

If the latest statistics from Google are accurate, Facebook’s 540 million unique monthly users account for almost 143 page views each month. Facebook also has 8 times as many page views as Yahoo! does each month, although that has been pretty well known for some time now. Below are some other interesting statistics [...]

More Arabs Use Facebook Than Read Newspapers

The BBC has concluded that based on the numbers presented by Spot On Public Relations about the growth of Facebook use in Arab countries, Facebook now outstrips the total number of newspaper copies in the region. While it has been well established that the newspaper industry is dying, it’s important to note the growing [...]

Facebook Stops Updating Application Statistics

For the past ten days, Facebook has stopped updating application statistics. That means all leaderboards (including our own) based on Facebook’s statistics have stopped updating and developers can’t track how their application, or competing applications are performing. While we’re assuming that the statistics will get updated shortly, this is probably the longest period [...]

The Growth of Social Media [VIDEO]

Did you know that if Facebook was a country, it would now be the third largest country in the world? It passed the U.S. earlier this year and is now…

How To Get Facebook Users To Share: Write About Sex

If you want to get Facebook users to share your articles, here’s a tip: write about sex. That’s the finding of a new report published by Dan Zarella, the “social media scientist”. While not completely surprising, it’s interesting that sex was the most popular word in contrast to all others. It’s also [...]

50,000 Websites Add Facebook’s Like Button And Social Plugins In First Week

This evening Facebook posted an update to the official Facebook Page stating that over 50,000 websites have already added the Like button and/or other social plugins since they first launched last week. It’s a significant milestone for one week as it has taken years to reach hundreds of thousands of applications. Apparently many [...]

Report: 41% Of US Facebook Users Promote Product Fan Pages

A recent research report by eMarketer and Morpace found that a Facebook friend referral makes two-thirds of US Facebook users more likely to purchase a product or visit a retailer.  They also found that fan pages are used by 41% of US Facebook users to display their favorite products.  The study also looked at racial and ethnic [...]

Report: 6.8% Of Business Internet Traffic Goes To Facebook

A report from the Network Box shows that 6.8 percent of all the URLs accessed by businesses goes to Facebook and 10 percent of internet bandwidth goes to Youtube.  The study analyzed 13 billion URLs accessed by businesses and studied business bandwidths to find results, and found Facebook and Youtube leading other companies like Google [...]

Each Facebook Fan Is Worth $3.60 Annually

Social media marketing platform company Vitrue has determined that the average value of a Facebook ‘fan’ is about $3.60 in equivalent media each year. This calculation is based on having one million Fan Page fans, and is not weighted for brand recognition.

In some figures published in AdWeek, Vitrue revealed how they determined this per-fan value. [...]