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6 Ways to Counter-Attack Social Competition

Remember Orkut? The social network site, for those who are unfamiliar, was an instant success. But the popularity was short- lived. A few weeks later, Facebook was launched that took over the world. That is what competition does – it can either blow in like a storm or slowly seep in. And if you haven’t [...]

6 Ways to Counter-Attack Social Competition

Remember Orkut? The social network site, for those who are unfamiliar, was an instant success. But the popularity was short- lived. A few weeks later, Facebook was launched that took over the world. That is what competition does – it can either blow in like a storm or slowly seep in. And if you haven’t [...]

Job Hunting? Improve Your Social Profile First!

If you are keeping with hiring trends, then you will know that current recruitment practices involve the use of social networks to test for skills and for talent hunt. Popularity scores are rounded up to determine a candidate’s suitability. And if you haven’t considered Facebook as a job recruitment option, do so now. Because hundreds [...]

Job Hunting? Improve Your Social Profile First!

If you are keeping with hiring trends, then you will know that current recruitment practices involve the use of social networks to test for skills and for talent hunt. Popularity scores are rounded up to determine a candidate’s suitability. And if you haven’t considered Facebook as a job recruitment option, do so now. Because hundreds [...]

Kids’ Social Network PixyKids Rebrands As Kazaana, Heads Into Beta

kazaanaPixyKids, a Silicon Valley-based startup building a social media platform for children ages 6 to 12 and their families, is launching into open beta today and rebranding under the new name “Kazaana.” The company felt like the earlier label was “too girlie” and didn’t clearly demonstrate that PixyKids was a family platform, and not just a kids’ platform. (For what it’s worth, I have to admit the first thing I thought of was Kazaa, the music download service which used to bundle some nasty spyware. Oops! But I’m sure today’s kids have no idea. And maybe I’m just old.)

The company is also announcing the addition of Shai Samet, a well-known children’s privacy expert and founder of the “kidSAFE Seal Program,” to its advisory board.

Why Social Video Killed The Television Star

A while ago, a not-so-famous country singer had an unfortunate experience during an air trip, when the airline’s freight staff manhandled and broke his expensive guitar. The airline refused to compensate for the damage and lived to regret it. The singer, Dave Carroll decided to recount the experience, the lyrics of which he set to [...]

Muxi Takes On LinkedIn With Mobile-First Social Network For Professionals

muxiIs there room for another social network in the age of Facebook, Twitter and LinkedIn? According to newly launched, mobile-first startup Muxi, the answer to that question is “yes,” and specifically, it’s targeting the LinkedIn crowd with its social network for professionals. According to Muxi co-founder Bertrand Besse, there’s still an opportunity here because “LinkedIn is not a social network,” he says. It’s a place for your resumé.

Video Games Turn Serious Business into Fun Activity

It is common knowledge that video games are very popular in the entertainment industry for the obvious reason that they are entertaining. In the past few years, marketing professionals took up the gaming industry and changed its course by monetizing through game application on social media. They are used for advertising and marketing campaigns with [...]

Social Media Day 2012

We have special days dedicated to highlight causes and concerns, so why not one exclusively for social media? Mashable, the highly popular social media blog that covers technology, took the initiative three years ago when they announced June 30 as ‘Social Media Day to ‘recognize digital revolution.’ And they have been delighted at the large-scale [...]

Growth Hacker: what’s in a name?

As one reviewer puts it, growth hacker is more than just a role—it’s a ‘way of thinking.’ And it’s high time they are given due recognition. While the job title has been recently coined, the job description is not new. To give the merger a name serves to boost the confidence of those who had [...]