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Facebook likely paying carriers big cuts for mobile web payments system

Now that Facebook finally unveiled carrier-powered payments for the mobile web yesterday, it’s time to look at what the potential costs might be. Last month, U.K.-based mobile billing and analytics provider Bango announced to shareholders that it had a new … Continue reading

Facebook partners with carriers to bolster mobile web-based payments

Facebook partnered with some of the world’s largest carriers to make the experience of paying with Credits more seamless on the mobile web, the company announced today. The company has done a deal with AT&T, Deutsche Telekom, Orange, Telefónica, T-Mobile … Continue reading

Facebook obtains money transmitter licenses in 15 states

Facebook holds money transmitter licenses in at least 15 states, according to an analysis by American Banker. In it’s filing for an initial public offering, Facebook said it applied for certain money transmitter licenses and planned to apply for more … Continue reading

Facebook runs promo to convert game players into paying customers

Facebook is running a promotion designed to entice game players to purchase Facebook Credits with a buy $1, get $4 free offer. The promotion is aimed primarily at players that have never made in-game purchases with Credits. By offering 50 … Continue reading

Facebook partners with mobile billing provider Bango

U.K. mobile billing and analytics provider Bango announced today it signed a deal “to provide payment services to Facebook.” The arrangement could be part of an upcoming effort to monetize Facebook’s mobile platform. The social network has 425 million monthly … Continue reading

Analysis: What Facebook could gain with Vevo

Facebook and Vevo have met at least twice and the most recent talks took place earlier this month about bringing the popular music video service to the social network’s platform and sharing ad revenue, according unnamed CNET sources. Scoring a deal … Continue reading

Facebook Becomes a Competitor and Complement to iTunes as MP3s are Sold for Credits via Pages

iTunes and Amazon take note: musicians are now selling MP3s directly from their Facebook Pages. Electronic music producer and DJ David Guetta this week added a tab application to his Facebook Page that allows him to sell MP3s for Facebook Credits. The Nothing But The Beat app, developed by French marketing agency KRDS, allows users [...]

Join Inside Network in Beijing to Talk Mobile Apps, Social Games, and Global Platforms

Inside Network touches down in Beijing this week to discuss mobile apps, social gaming, and monetization and distribution on global platforms. Are you in the area? We’d like to meet you! Mobile Monday Beijing Inside Network’s Justin Smith and Kim-Mai Cutler will be speaking at Mobile Monday Beijing: The Evolution of Mobile Apps and SNS [...]

New Zynga S-1 Docs: Traffic Guarantees From Facebook, but No Canvas Ad Revenue

A recent set of updates to Zynga’s S-1 document sheds new light about the company’s business position, as it prepares for an initial public offering. For starters, Google has indeed invested, although the terms were not disclosed. More interesting is the special relationship that Facebook and Zynga have formalized over revenue and traffic, in two developer addendums. (You [...]

Zynga Doubled ARPU From Last Year Even as Facebook Platform Changes Slowed Growth

With Zynga’s IPO filing on Friday, we finally got some numbers to bear out what had been common, but unproven, industry knowledge: that Zynga had been able to overcome handing 30 percent of its revenue to Facebook and weakening virality on the platform by monetizing its existing user base better. The company appears to have [...]