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Loopt Star: A Digital Loyalty Card For Your iPhone

Location-based social service Loopt is launching a new mobile rewards game called Loopt Star. Loopt Star will let users check in to different locales to…

How Hospitality Companies are Using Social Media for Real Results

The Real Results series is supported by Gist, an online service that helps you build stronger relationships. By connecting your inbox to the

How Facebook Makes Edgy Concepts Mainstream

As the most popular social network in the world, Facebook has become the de facto destination for web denizens to share their thoughts, photos and videos, and connect with loved ones.…

Plan Your Social Calendar with The Hotlist

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see

The Local Advertising War Will Be a Clash of the Internet Titans

When Google upgraded their Local Business Center to Google Places, it launched the opening salvo in what we expect to be a long war…

How Mobile Technology is Affecting Local News Coverage

This series is supported by The Poynter Institute’s Mobile Media blog – your guide to the intersection of mobile and media. Sign up to receive the blog in newsletter

Facebook Looks To Enable Foursquare, Gowalla, And Other Location Services

With Facebook integrating location based services into their platform in the coming months, many are wondering how the new service will be implemented. What’s becoming increasingly clear is that Facebook will definitely be enabling services like Foursquare and Gowalla, rather than competing with them directly. From the sound of things, Facebook’s implementation could [...]