facebook application development

28, Nov, 11

Featured Facebook Campaigns: Toys “R” Us, Taco Cabana, “Mission Impossible,” GLAAD, Walmart, Michael Kors, Macy’s and Visa

Posted by Sara Inés Calderón, under Advertising, Credits, E-commerce, Email, Facebook, Messages, Page Management, Pages, Social Media Monitoring, Twitter

Black Friday features prominently in our campaigns this week as Toys “R” Us offered its catalog for download on Facebook and Walmart used an app to help users locate their nearest stores — and the deals to be had there. … Continue reading →

11, Oct, 11

Chat Alert Notifies Users When a Specific Facebook Friend Goes Online

Posted by Sara Inés Calderón, under Applications, Apps For Sale, Chat, Email, Facebook, Messages

Chat Alert is a simple application that informs users when selected friends become available to chat with on Facebook. A common feature of some other instant messaging services, Chat Alert provides provides a service not available on Facebook Chat. The app is free up to a certain point, and then begins to charge users a certain [...]

22, Aug, 11

Featured Facebook Campaigns: Dunkin’ Nation, UNO, Notruf Deutschland, “The Big Lebowski” and Publishers Clearing House

Posted by Sara Inés Calderón, under Advertising, AppData, Applications, Connect, Email, Facebook, Marketing, Page Management, Pages, Video

Credits, free money and fear were used by different brands this week to attract more Likes, customers and promote brand loyalty. Dunkin Donuts, UNO and Publishers Clearing House lured users with free money while the German crime show Notruf Deutschland utilized a user’s profile to instill fear in them. Finally, Milyoni’s new Social Theater app [...]

15, Aug, 11

Featured Facebook Campaigns: Pizza Hut, Domino’s Pizza, Super 8, Cost Plus and Clearasil

Posted by Sara Inés Calderón, under Advertising, AppData, Applications, Business, Email, Facebook, Marketing, news feed, Page Management, Pages, Social Media Monitoring

Brands used everything from coupons to nostalgia to recruit Likes on their Facebook Pages this week. Pizza Hut gave out coupons, while Domino’s Pizza gave out free pizzas with a side of nostalgia, then there were sweepstakes for guitars, cars and vacations from Clearasil, Super8 and Cost Plus World Market. We’ve excerpted two of the [...]

12, Aug, 11

Facebook Roundup: UK Gov, Police, Netlog, Ceglia, Narcissism, Google+ and More

Posted by Sara Inés Calderón, under Advertising, Business, Email, Facebook, Google, Government, International, Legal, Politics, Security

UK Officials Meet With Facebook to Stem Riots – United Kingdom officials are set to meet with Facebook, Twitter and BlackBerry regarding their corporate responsibility to not fuel riots, such as those recently plaguing London. One possible outcome: to suspend social networks when governments deem it an emergency. NYPD Forms Social Media Tracking Unit – [...]

04, Jul, 11

Featured Facebook Campaigns: Bucca di Beppo, Bissell, Bank of the West and the NBA

Posted by Sara Inés Calderón, under Advertising, Applications, Business, Email, Facebook, Marketing, Page Management, Pages

Among the tactics used by the brands on our featured Facebook campaign roundup this week, a restaurant asked its reward club members to help grow the Page, Bissell (a maker of vacuum cleaners) wanted to help pet lovers help pets across the country, a bank offered tennis lovers a crack at playing with a pro [...]

08, Jun, 11

Relevvant and Constant Contact Bring TextualAds SMS Signup and Publishing App to Facebook Pages

Posted by Josh Constine, under Applications, Business, Email, Facebook, Marketing, Mobile, Page Management

Relevvant is the developer of the Facebook Page tab application TextualAds, which allows Page admins to collect phone numbers from fans and publish targeted SMS updates to them. And the company has made an interesting move today, partnering with Constant Contact to bring its app to the Facebook Pages of the email marketing giant’s 500,000-plus clients. [...]

25, Apr, 11

Featured Facebook Campaigns: PetSmart, Virgin America, Warner Music, New Zealand, Film and Banking

Posted by Sara Inés Calderón, under Advertising, Applications, Business, Email, Facebook, Games, Growth, International, Marketing, Metrics, news feed, Pages, Photos, Twitter, Video

Photo and video contests were popular on our roundup of featured Facebook campaigns this week. Virgin America, PetSmart and Tourism New Zealand each used a variation on that theme. Meanwhile, film director Peter Jackson used his official Facebook Page to promote a film not due out until next year, Warner Music is set to create [...]

06, Apr, 11

Facebook Promotes Group Buying Feature Deals With Home Page Ads and Emails

Posted by Josh Constine, under Advertising, deals, Email, Facebook, Marketing, news feed

Facebook stepped up its marketing efforts recently for its new group-buying feature Deals. Users have seen home page ads asking them to invite their friends to subscribe to news feed and email notifications about Deals. Meanwhile, Page admins have received location-customized emails from Facebook explaining that Deals could help them acquire more customers in their [...]

01, Dec, 10

Invite Email Contacts to Like your Facebook Page with “Tell your Fans”

Posted by Josh Constine, under Advertising, Email, Facebook, Marketing, Pages

Facebook Page admins can now send all their email contacts an invitation to Like their Page through a new tool called “Tell your Fans”. Contacts can be imported directly from supported email web services or uploaded through a contact file. The tool is available to “admins of any new or smaller Pages”, and can help [...]

Facebook Application Development