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Facebook Roundup: PHP, Ads, Timeline, Photos, Social Commerce and More

Facebook Updates HipHop Virtual Machine – In a blog post, Facebook announced today the launch of its HipHop Virtual Machine (HHVM). The execution engine will help the company run code faster. [Image via Facebook] Facebook Fixes Photo Bug – Facebook … Continue reading

Barilliance eCommerce Brings Behavioral Targeting to Facebook Pages

Barilliance is trying to bring together standard web-tracking technology with Facebook Pages to better target the right products to users. The software places a cookie in user browsers, then tracks consumer behavior on a commerce website, then translates that behavior to … Continue reading

Featured Facebook Campaigns: Toys “R” Us, Taco Cabana, “Mission Impossible,” GLAAD, Walmart, Michael Kors, Macy’s and Visa

Black Friday features prominently in our campaigns this week as Toys “R” Us offered its catalog for download on Facebook and Walmart used an app to help users locate their nearest stores — and the deals to be had there. … Continue reading

Facebook Roundup: Pircy, Privacy, Congress, Spam, Google+, PayPal and More

Facebook, Google Pair Up to Fight Anti-Piracy Law – The House Stop Online Piracy Act proposal has brought together Facebook, Google and other companies in an effort to prevent the passing of the law that companies say will place the … Continue reading

Zibaba Launches Advertising Synched to Storefront Using Facebook’s Ads API

The monetization between Facebook retail storefronts and counterpart Facebook advertising has created a disconnect for retailers. So, for retailers wondering where to turn to for ROI on all their Facebook commerce efforts, Zibaba launched Ads Direct this morning. Ads Direct … Continue reading

Featured Facebook Campaigns: Pepsi and SavingStar, Banana Republic, Tabasco, Nokia, Honda and More

We saw an interesting new promotion on our weekly roundup of Facebook campaigns — paying customers cash to buy products. There was also a branded dress-up contest, a branded game, a Facebook customer service tool, contests, travel apps and more. … Continue reading

Facebook’s Partnership With eBay Will Bring It Ad-Targetable Data on What Users “Want” and “Own”

Today at the PayPal Innovate conference in San Francisco, eBay and Facebook announced a partnership to integrate the Open Graph protocol into eBay’s ecommerce platforms X.commerce, Magento and GSI. Merchants will be able to easily add Facebook sharing option to … Continue reading

Facebook Roundup: Photo Apps, Video, Movies, AT&T, Pageviews, Places, Credits, Growth and More

UK Won’t Ban Facebook – Facebook, Twitter and Research In Motion met with United Kingdom officials Thursday regarding the social networks’ role in summer riots there. The government ended up not moving to restrict access to the social networks in emergencies such as riots. Facebook Takes Third Spot for Video – Facebook becomes the third [...]

Milyoni’s Facebook Credits for Video Rentals App Ups Virality With Live Commenting and Scene Sharing

Facebook ecommerce developer Milyoni has added new sharing features to its Social Theater app that lets Pages rent videos to users for Facebook Credits. Social Theater, which powers rentals for Warner Bros’ The Dark Knight and the ACL music festival, now allows users to leave timed comments, share specific scenes, chat live with other viewers, [...]

Buddy Media Raises $54 Million Fourth Round That Could Further Fuel Facebook Marketing Consolidation

In a move that could accelerate the consolidation of ecommerce, marketing games, and Facebook Ads API companies into Page management giants, Buddy Media has raised a $54 million Series D round of funding. The funding comes from late-stage investors GGV Capital, Institutional Venture Partners, Bay Partners and Insight Venture Partners. GGV, Institutional Venture Partners and Bay Partners and [...]