Crane & Canopy is a newly launched online home goods store that’s benefiting from the power of the Internet to flatten the traditional supply chain and save on costs. Like many of the new arrivals in the e-commerce space, the company isn’t hiding the same old business model from the brick-and-mortar era behind a shiny new front-end. It’s getting rid of all the extra people and processes in the typical supply chain scenario by handling everything in-house, including design, CAD work, importing and exporting, prep work, and sales.
And if that doesn’t get you excited (what, are you dead inside?), then how about this: Crane & Canopy has some really, really cute duvet covers and shams for super cheap.